On her one and only country single Joyce Cobb added quivering conviction to Bobby Lewis’s curt tale of heartbreak, tapping into the four years the Orlando siren spent working at Opryland and on the Nashville circuit. For all its scrupulously studied regret, B-side ‘Lonesome Time In Memphis Town Tonight’ – the first song ever placed by late songwriter Lionel Delmore (best known for his country hit-strewn partnership with John Anderson) – bested it by some distance. Subtly orchestrated, with an uncredited guitarist adding spooky lead lines over its rousing chords, the conviction of Cobb’s delicately judged vocals freighted with emotional gravitas. Brilliantly succinct and breathlessly good, it’s a small wonder it’s not been widely covered since (Adele would surely have a field day). While Billboard crowned the A-side ‘Best potential hit’ and Cobb graduated from Jim Stewart’s offshoot Truth label to its parent Stax, they hit bad times before she could capitalise. She eventually resurfaced on Hi in 1979 with the self-written disco shaker ‘Dig The Gold’, the song that bought the house she lived in thereafter.